Whether you love it or hate it, Black Friday is now firmly established in the UK’s calendar as a day for guilt-free shopping and getting cut-price bargains on just about anything… despite many of us having no clue about what the term really means!

Although Black Friday only caught on in the UK in 2010, the Friday following Thanksgiving Day in the United States has marked the beginning of America’s Christmas shopping season since 1952. Did you know, the term ‘Black Friday’ was originally coined by police in Philadelphia to describe the disruption of the crowds and traffic congestion!

Thankfully most of our Black Friday bargain-hunting is now done online from the comfort of our own homes! (although no doubt there’ll be the usual news coverage of frantic customers stampeding into the shops for flat-screen TV’s!).

But even though it’s so much easier to shop online this Black Friday, there are still some useful things to bear in mind if you want to bag the best bargains. Here are my personal top tips:

1/ Be prepared – know what you want

This event comes around once a year so put some thought into what you’re looking to buy and where you are buying it from. Without spilling the beans, at Two Birds London there are going to be some INCREDIBLE deals on a selection of jackets, skirts, leggings and tops. 

We know there are lots of parents or grandparents out there who are thinking that these would make the perfect Xmas gifts – and they’re right! Make a list of the sizes worn by the skater(s) in your life to save time when placing your order, and any personalisation preferences, colours and details.

Have a look through the Two Birds London website now for inspiration, click here!

2/ Get a head start – be the first to know!

It used to be common for high street retailers to open at 6am, but over the years this has crept earlier and earlier with some stores opening and launching their offers at midnight. For the online stores where you plan to shop, have you got an account set-up already? Get ready by signing up now and storing your details so that you can get online fast without wasting precious time.

Make sure you’re following all the brands you have your eye on, using Facebook and Instagram to see all the offers or further discounts available.

Pssst – here’s the hot tip! To be the first to hear about the Two Birds London deals and get 24-HOUR EARLY ACCESS to the sale before everyone else, join our VIP mailing list here.

3/ Be quick!

With exceptional deals, stock is often very limited and first-come-first served. This is when your preparation really pays off!

We expect to sell through our offers fairly quickly, so following steps 1 and 2 will put you in the best position for getting exactly what you desire! 

Personally, I embrace Black Friday as the perfect opportunity to get in some early Christmas shopping at the fraction of what I’ll pay in December.  We’ve lined up some amazing deals for you this year and I hope you enjoy making the most of it! 

Shirley x

To start browsing now, click here!

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